The onset of smartphones and the Internet of Things has shifted consumer focus from the performance of the car and towards the driving experience. Automotive companies must look to create connections between car and driver that are unique, reliable and innovative. The connected car is on the rise and its future looks bright.
Seamless connectivity has become a requirement in today’s marketplace, and the ability to handle complex technology, rapid change and value-driven innovation is paramount. How we communicate, make decisions and move from one point to another will drastically evolve in the future. These resources will provide you with an understanding of how you can evolve and redefine the driving and connected car experience for your customers.